This phase focuses on initiating the process by setting a clear vision and mission. It involves gathering initial resources, setting up the team, and outlining the primary goals and objectives that need to be achieved.

In the Envision phase, detailed planning and strategizing take place. This involves visualizing the desired outcome, creating detailed roadmaps, and setting strategic directions to guide the entire transformation or initiative.

Anticipation involves preparing for potential challenges and obstacles that might arise during the implementation. This includes risk assessment, scenario planning, and developing contingency plans to ensure resilience and adaptability.

The Perform phase is about executing the plans effectively. This includes the actual implementation of strategies, continuous monitoring of progress, and making necessary adjustments to ensure successful outcomes.